Brian McCullough

The only thing going through my mind is, “Ok now that Ive announced to the world that I am going to be releasing an Internet marketing Podcast what in the heck do I do now?”.

My Thoughts Organized :

Make it Official : Press Release

Finalize a Game Plan : Mind Map (Freemind)

Write A Script : I will be using a past blog as a guide, the scrip will be casual and only used to keep me on track and time.

Mental and Physical Preparation : Don’t think this does not take mental prep time. I am not a pro in front of the camera and I am sure that most people reading this are not ether. Following is a list of things that I am doing to prepare, I am even going to list that things that I think are embarrassing.

• Sit in front of the camera all day while I work
• Record myself talking and take notes on playback
• Practice in the mirror
• Practice on location
• Go Tanning, but not to much
• Groom
  

Make a Video Intro : This is going to be professionally done to make up for the causal Podcast format.

Shoot the Video : Just using a standard mini DV camera. I do not image this would take more then one hour for just a final product of about 5 - 7 not including the intro (few extra seconds).

Put it all Together : I might just end up using Windows Movie Maker.

Finalize the Video : For me this will be setting up a private link to the video and showing it off to friends, family, and other professionals.

Release and Upload : I am going to upload the video to 30 video websites, a location that has RSS capabilities for Podcast directories, and submit to multiple Podcast directories like iTunes.

Market the Hell out of it : This is up to you, personally I might do a second smaller press release or announcement, Just submitting to all those video websites does a lot. You can also do an email campaign, Pay-per-click, Facebook Flyers, Feed Burner advertisements and/or a ton of other things. If you feel like being lazy for this part contact someone at Interloop Media for assistances.

Well Maybe

I have personally setup over 40 Myspace accounts for individuals that want to grow their business, promote a product, film or album. I have seen many business fail at utilizing Myspace and many succeeds. I have also helped other media companies setup MySpace accounts for their clients and they think it will be clever to use a friend adding bot to invite friends to their Myspace and fail miserably. There are a few keys to making your Myspace a success that I will share with you today that will help put your MySpace over the edge.

1. Fill up you account
   1. Fill out all the information on you account, don’t be shy, this will help people find you easier.
   2. Make sure all your information stays up-to-date, again this will put your profile at the top of many Myspace searches.
   3. Most importantly USE YOUR MYSPACE BLOG!!!!!!
   4. Upload videos (Important too) Don’t forget the 100 other video websites out there.
2. Interact
   1. Myspace has other services for a reason, so use them, and do not forget to make comments when possible. (Many of their services are listed below)
   2. Few things to remember when you comment
      1. Leave your signature i.e. your name and website address
      2. Comment often
   3. 
3. Broadcast
   1. Ask you closer friends on Myspace to announce your Myspace via their bulletins
   2. Join other social networks to promote you Myspace and website
      1. Facebook (Great for networking, Create a Facebook Group)
      2. Twitter (announce ever update and get the Firefox URL poster) SEE twitter.com/mccullough
      3. Vox (Posts get pick up in Google news)
      4. Wordpress (Blog, great for SEO)
      5. Mashable (To stay up-to-date with social network news)
4. Non-Traditional PR
   1. Internet Press Release (Contact Interloop Media)
   2. Start a blogger campaign, meaning invite popular bloggers to blog about your MySpace experiences (Contact Interloop Media)
5. Inclusion
   1. Include a link to your Myspace on you current marketing materials
      1. E-Newletter
      2. Website
      3. Flyers

I hope this gives you insight on creating a Myspace profile, other then what I listed above I have a few legal trade secrets of my own for making Myspace profiles super popular not to mention good looking. I will be publishing more on social networks as the concept is huge on the Internet today.

Best!

I can still recall the first time I had ever heard of Facebook. I was on a college break in Palm Springs hanging out with a friend from University of San Diego. We where talking about MySpace and she said “…but are you on Facebook?” I was like uh. She went ahead and gave me the tour, I went to sign up and unfortunately my school was not open for registration, many were not. So I put my name and school in the Facebook database and months later was invited.

Back then Facebook was a social network grouping people and schools within a clean interface (unlike MySpace’s GUI) with a ever growing list of new helpful settings, functions, and applications. Unlike it’s competitor, Myspace, Facebook had very little downtime, much less spam and always seemed to have its users in mind. These things and more have set Facebook up to become the multi billion dollar website or as Mark Zuckerberg calls it “Social utility” that it is today.

Today there are tons of social network communities to choose from, trust me I know, I joined about 15 of them over the weekend. I was very impressed that every site had their differences, this made my social network excursion interesting. The biggest downfall, for me, was that once I was signed up I did not know how to start “socially networking”. Many sites wanted me to start by uploading all my email addresses into their database. I do realize that uploading contacts is important for growth, however; only bother me with it once or twice, and not till I do it, after a while this became annoying.

A few of the sites listed their steps of interaction for me, overall they where:

1 Add friends, mainly by uploading your contacts
2. Update you profile information
3. Interact

More Like!

1. Upload Free Leads
2. Fill In Free Targeted Information
3. Help Grow Content to Attract Advertisers

For me I would say that two factors determined which sites where my favorite; first was the look and feel and second was the usefulness. I put a * next to all of networks that satisfied my initial experience.

Sites that I have joined in the past or over the weekend - *favs

Lets see how many I use…

I’ve never really paid much attention to LinkedIn; I do know that if you wanted to get your name at the top of Google and Yahoo, LinkedIn will definitely do the job, unless your name is John Smith. Although LinkedIn rival Facebook is super popular it does not seem to index like most other sites do, including LinkedIn. According to Nielsen numbers LinkedIn is growing at a faster rate than Facebook, this maybe due to better results in search engines or because the MySpace generation is job hunting. I know Facebook is moving towards better visibility on search engines, however, I have not seen the results yet. This worries me because they have always been known as a gated community, unlike their spam ridden rival MySpace. A few websites that have really achieved great search engine recognition include: Digg.com, Wikipedia.com, LinkedIn.com, Yahoo Answers, and Amazon.com. These are just a few sites that you want to be on that is if you want your name out there. Visit me later for a personal SEO game plan.