Brian McCullough - Organizational Internet and Marketing Consultant

If you want to track your name, business, an investment, or anything else that might be appearing online then signing up for Google Alerts is your first step to make that happen. Google Alerts are emails that automatically notify you when Google has found a new item pertaining to your requested topic. If you or you own a business that gets press you need to be signing up for these. In my situation I have many clients that frequently add new content to the internet and get press that appears online in various ways. In other words Google Alerts is an essential tool for me.

Signing Up :

First : Search Google for “Google Alerts” select this link “Google Alerts” or goto http://www.google.com/alerts

After this it is pertly simple, following is an image of what you will see on the Google Alerts page.

Search terms : Enter the word or phrase you want to track. If you are entering more then two (2) words I recomend added quotes i.e. “Brian McCullough” that way you will get only Brian and McCullough side by side and not a ton of emails with just “Brian” and then “McCullough” for something not regarding “Brian”.
Most of the time I will use multiple terms for one company, if a company is working with a specific type of technology or product then I will enter that too.

Type : I always go will comprehensive because I like to read blogs not ot mention blog are important to track as they hold a lot of weight in search engines. I use video when applicable.

How often : Well thats up to you, for investments I’d select as-it-happens for your own name I’d select once a day. Just remember your going to be getting emails from Google everyday.

Your email : Remember that after you create a Alert you will be required to conform the alert by opening a conformation email and selecting a link that will activate you Google Alerts, so don’t forget.

For more help visit the Google Alerts Help Page, they did a great job breaking Google Alerts done for us.

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Thats right people I am going to take a stab at publishing a Brian McCullough, Internet Marketing, Bad Ass Podcast; well we will see about the bad ass part. My plans are to have the first video up this week. Right now I am getting ready by working all day with the camera pointed directly at me so that when the time comes to hit the record button it will be an all natural experience. So here is the official announcement…

Official Announcement

Visit bpmccullough.com/blog on Wednesday March 19th to view their first official podcast. The first bpmccullough.com Podcast will cover personal SEO, and it will be outlining how anyone from a normal person to a corporate CEO can get the best results on Google and Yahoo by just doing a few simple things online. The Podcast will also outline one of Brian’s previous blog entries titled Personal SEO : better results for your name.

The idea of producing a Podcast came to Brian when he realized the power of distributing video online through various Internet marketing campaigns that he executed for a few of Interloop Media’s entertainment clients. Within the past few years search engines have made significant updates to include video from video content in their search results, “this update alone solidifies why business’ need to be producing and distributing video content online on a frequent basics” said McCullough. Video has also become a large tool in the news media, entertainment industry, and among individuals to communicate messages globally. Brian McCullough is very proud to have the opportunity to personally contribute fresh video content on the Internet.

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Brian McCullough “bpmccullough” is an Internet marketing and Internet public relations consultant for individuals and organizations. Brian does consulting for many clients including entertainment companies, movie studios, feature films, film producers, marketing companies, national franchises, high profile business people, national publications, appeal companies, and the list continues to grow. Today Brian McCullough offers his services and expertise through a company called Interloop Media Inc.

I need someone to answer this question for me because the linkedin website is bugging the crap out of me. Every time I login I feel like I am being unproductive trying to figure out how to get around and how this website is going to benefit me. It seems like the only way I am going to be productive on Linkedin is if I allow them to use my contacts to solicit myself and them. I can’t stop thinking, “why in the Hell would I subject my contacts to a website that I am not satisfied with, not to mention it is so confusing”, thats unfair. Plus I do not want to abuse the privilege of having my contacts emails, I take that very serious.

My good friend Ryan puts it best he said, “Brian the reason you are so bothered by this is because your profile is at a 60% thats a D” Well I graduated college a fews years ago, but I guess I still have the school mentality, good point Ryan.

So I guess I am asking the question “Why do you Linkedin?” because If I am not convinced that this website is useful soon, then I am going to have to peace out. Today Is 01/21/2008 I will give linkedin till 02/20/2008 to prove that it is a productive business savvy website. As for me I will go back into linkedin and try filling in as much info as possible, however, out of respect to my contacts I will NOT upload all my them, but I will weed through a find people that MIGHT find this service helpful.

My Profile http://www.linkedin.com/in/bpmccullough

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Ok guys its been a few months since I first wrote about personal SEO and now it is time to reveal my result. The results you are about to see have been up for several weeks, however, I am just now getting around to recording them today. What I did to impove personal SEO and SEM for Brian McCullough “bpmccullough”

1. Setup & Posted a few blogs ( This is one of them ; ) )
2. Created accounts on several networking web
   1. http://my.mashable.com/bpmccullough (One of my Favs.)
   2. MY BAD!!! My accounts will not be as affective because I did NOT fill in all the info in my accounts. I plan on filling in all the info and using the services, however, some just make it too hard to conveniently use them. A good example is twitter.com I can update my twitter account (twitter.com/mccullough) through their website, the normal way, on my phone via SMS, through Google Talk and one of the most unique ways is, via my URL field in Firefox, those are just a few ways that I twitter. A poor example of user convenience is Vox, I hate posting this about Vox because I really like their website and business model but, why would I use their service if I already have a blog? Few other blogging website have answered that question by allowing you to syndicate your primary blog on their blog section allowing you to utilize their services. Vox does do this, however, they only let you syndicate Live Journal and TypePad. WHY? I mean just allow me to use my RSS feed, come on guys. Again this is why I like Mashable because they let you include a small part of every network I us, all in one place and although I wish for more interaction at least I am reminded that I have an account with like 20 networks and need to fill the accounts with information about me.
   4. A Few of My Accounts (Time to work on filling em-up)

   5. COMMUNITY

      Myspace

      Bebo

      Hi5

      Imeem

      MEDIA SHARING

      YouTube

      Flickr

      Veoh

      BLOGS

      Vox

      MUSIC

      Uber

      EVENTS & REVIEWS

      yelp

      NEWS

      Newsvine

      DIGG

      MISCELLANEOUS

      Twitter

   6. All of them have custom URLs i.e. myspace.com/bpmccullough
3. Personal Website bpmccullough.com
   1. I have been working on interloopmedia.com and have not had the chance to complete bpmccullough.com, none the less I have a landing page up with tags and all.
      1. About BrianMcCullough
      2. Resume
      3. Company’s
      4. Video Page ?
      5. Contact
      6. Other (fun pages ect.)
   2. Many people have used Uber for a personal website or Wordpress Software.

My Results Besides the multiple keywords that my name and/or blog come up on my “name” itself indexes on the 3rd page of Google, whereas before you would have never found my name on Google. Results For Brian McCullough

1. “Brian McCullough” comes up on the 3rd page of Google (in Quotes)
2. No Quotes SAME! 3rd page of Google (This surprised me)
3. McCullough - No where to be found on Google (Went to page 33!!)
4. bpmccullough - I own the 1st page (There is one bad post, from my SEO experimental college days)

Next

1. Focusing on Yahoo Search
2. Many more personal Blogs
3. Join Nthebook.com
   
   1. They will be paying for my ad words
      1. Google
      2. Yahoo
   2. The site is organized but a work in progress when it comes to naturally coming up on the search engines.
   3. The site makes up for it by putting part of your monthly fees towards ad words (10 bucks a month)
   4. Nonetheless much more to the point then it’s competitor LinkedIn
4. Starting a few new blogs of interest
   1. tulsafoodblog.com/blog
      
   2. Blogs For Friends
      1. christiansesma.com/blog
      2. tinytinyblog.com/blog

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